Multi-Location Businesses

Multi‑location brands need to see performance at both the global and location level. This category focuses on metrics for location pages, local search visibility, lead flow, and revenue by site. Learn how to structure analytics so you can compare locations fairly, spot under‑performance early, and scale what's working.

Business Metrics

The Only 5 Numbers That Actually Matter in Your Analytics

Stop drowning in dashboards. Here's how to organize every business metric into five categories that map directly to outcomes.

December 12, 2025 · 8 min read

Multi-Location Businesses

The Essential Digital Metrics for Multi-Location Businesses

A practical framework for measuring consistency, variance, and system-level performance across locations

December 7, 2025 · 13 min read

Business Metrics

What Is a North Star Metric and How Do You Choose One That Works

A practical guide to defining a North Star Metric that reflects real customer value and supports long-term growth.

December 12, 2025 · 8 min read