No fluff. No theory. Just what actually works when you need to turn website data into action.
A practical guide to defining a North Star Metric that reflects real customer value and supports long-term growth.
Stop drowning in dashboards. Here's how to organize every business metric into five categories that map directly to outcomes.
A practical guide to understanding what really drives online store growth
A practical guide to understanding pipeline, purchase friction, and revenue efficiency
A practical framework for measuring demand transfer, channel friction, and compound revenue
A practical framework for measuring signal quality, supplier drag, and fragile margins
A practical framework for measuring design demand, production variance, and creative signal decay
A practical framework for measuring commitment, usage reality, and decision confidence
A practical framework for measuring habit formation, attention decay, and subscription survival
A practical framework for measuring credibility, sales friction, and delivery confidence
A practical framework for measuring intent quality, handoff decay, and revenue readiness
A practical framework for measuring intent timing, follow-up decay, and deal-level yield
A practical framework for measuring demand timing, sell-through risk, and event viability
A practical framework for measuring attention quality, trust accumulation, and audience compounding
A practical framework for measuring trust transfer, audience durability, and monetization leverage
A practical framework for measuring learning progress, student confidence, and revenue durability
A practical framework for measuring expectation accuracy, value delivery, and revenue reliability
A practical framework for measuring intent quality, capacity alignment, and revenue stability
A practical framework for measuring online influence, in-store conversion, and revenue stability
A practical framework for measuring demand quality, workload sustainability, and income stability
A practical framework for measuring recommitment, perceived value, and revenue durability
A practical framework for measuring participation, belonging, and long-term community health
A practical framework for measuring consistency, variance, and system-level performance across locations
A practical framework for measuring adoption, habit formation, and lifecycle durability
A practical framework for measuring trust, donor confidence, and long-term mission sustainability
A practical framework for measuring signal quality, trust transfer, and sustainable revenue extraction
A practical framework for measuring liquidity, trust, and platform equilibrium in two-sided systems